
Last week I completed an assignment to create a small ad, 8.5" x 5.5", promoting an attraction at a US capital city. Immediately I thought of the California State Fair, held every July in Sacramento. We went last summer, and I took tons of photos. The only problem was that there were so many requirements for this ad, that I think the whole design is a lot busier that it would have been on my own. But I was pleased with the results. If you remember my layout from last summer, you will note that I used almost all the same photos, and even the same extracted unicycler. But I started from scratch, and did everything the long, hard way!
This week, my assignment was to create a brochure cover for an imaginary museum. The format was a lot tougher: 3.5" x 8.5", so long and narrow. That's always hard to work in, especially wanting the title to be large, but being limited by the small width of the piece. There were likewise an impressive list of requirements: mask, gradient, layer styles, mixer brush, filters, etc. Again, perhaps not exactly the design I would have come up with without all of the restrictions, but I was pleased with the results:Of course, there is no Museum of American Architecture in New York City, but if there were, perhaps they would like to borrow my artwork for the cover of their next brochure.
I'll be sure to volunteer my stellar design services!
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